Important Tools for Church SEO

January 9, 2010 · Filed Under Marketing and Advertising

Well, for that fact SEO in general, but since this blog niche is Internet Marketing for churches, we’ll go with church SEO.

There are a couple of ways to obtain valuable keyword research. Google Adwords has a splendid free tool that does a great job of giving you an idea of how competitive a phrase is, as well a great variations of your primary phrase.

The second does cost for a subscription, but is invaluable. That is Wordtracker. Wordtracker has been in my toolkit for over four-years, and gives me great insight into search behavior.

Best yet is that Wordtracker has a “money back guarantee”, plus a free trial. That way you can test the tool before you commit your hard earned dollars.

Once you have the list of keywords in which to promote your site, you can craft them into an SEO campaign, Paid Search Campaigns in Google or Facebook, or write on those topics in your blog.

Have fun digging for those golden keywords, and much success to fishing with the best bait.

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