Hmmmm …. Twitter “Limit” Developments

I just experienced an interesting situation with Twitter. Having attempted to follow my pastor on Twitter … I was notified that I am following my “limit” of people on Twitter. Hmmm … that is quite interesting. It seems the assumption is that I do not have the intellectual capacity to follow any more than what I currently do. :) Is this a backwards insult, or a foward compliment?

Anybody else getting either tweet limits, or following limits besides me? This is going to put a crimp on profits and non-profits alike who are attempting to market with Twitter. I guess we will need to monitor this, and adjust as necessary.

Church Keyword Research with Wordtracker

Effective church keyword research can be conducted fairly well with free online tools if you know what you are doing. Given that fact, there are a few tools that have proven themselves over the years as indispensable in the work of identifying keywords that have the greatest potential to create exposure for you. You can save yourself a great deal of time and grief using the right tools for the job. Wordtracker is one of those tools.

wordtracker-logo

I have found no better tool, at no better price, for doing root-word keyword research for profit, and non-profits alike. For three years running I have put the power of Wordtracker to use on behalf of my SEO clients.

I had heard John Alexander speak of Wordtracker in his webinars, and in his writings over a period of time, so I became intrigued enough to plunk my hard earned dollars down to try it out. That was a miracle in itself, since I am a naturally born skeptic. With a thirty-day, unconditional money back guarantee, I figured how could I go wrong?

Find the Best Keywords for Your Church or Religious Organization and Drive More Traffic to Your Website!

Learning How to Use Wordtracker

One of the first things I did was jump into the wealth of information at “The Wordtracker Academy.”  Just about any question you can come up with in answered here. It was a pleasure to see great documentation then, and the resource continues to grow.

The Academy contain articles on the following topics:

  • Keyword Research
  • Keyword Creativity
  • Pay Per Click
  • Search Engine Optimization
  • Blogging
  • Link Building
  • Social Media Marketing
  • Web Content
  • Case Studies

There is even a free Keyword Research Guide! That is easy on slim church budgets.

Wordtracker costs $329.00/year, and better money will not soon be spent. Churches and religious organizations that are serious about creating online exposure for your ministries will want to take a look at Wordtracker. (It is easy with the trial period.)

Remember, there is a thirty-day, unconditional money back guarantee. Receive a free trial at Wordtracker! Get signed up for Wordtracker and start finding those keywords that drive targeted traffic to your site.

E-Mail Marketing Open and Click-Through Rates

Churches and religious organizations understandably have to watch their marketing budgets. Many congregants have a hard time understanding how you could further the kingdom of God through Internet marketing.  As we have discussed before, Internet marketing can be astoundingly effective in drawing in seekers of the truth. The God shaped void is still there, waiting to be filled.

Email marketing is indispendable as a tool for churches and religious organizations. You are probably asking, “How can you know that?”

The answer to that is in analytic data. “Religious and spiritual e-mails had the highest open rates among large lists, followed by travel, general consumer and retail.”  Whaaa – Laaa! Email marketing should, and can be a part of your outreach efforts. Leverage the insatiable thirst to find the truth as you engage those you are trying to reach.

I want to invite you to read the entire email marketing open and click-through rates report. Don’t worry, it is only two pages long and that includes pictures. :)

Internet Marketing for Beginners. Helpful Info to Consider

Internet marketing for beginners is somewhat of an oxymoron. This is because while in theory the concepts behind Internet marketing might be pretty simple, executing effective strategies can be extremely hard. This can even be tough for those who are pretty skilled in the world of Internet marketing. With this in mind, this article will attempt to clarify the concept of Internet marketing for beginners and will outline some fundamental strategies which can help a business owner to launch his own Internet marketing campaign. We will cover concepts for instance creating a website, placing banner ads, sending out e-newsletters, orchestrating an email marketing campaign and optimizing your website for search engines.

One of the most necessary steps for starting an Internet marketing campaign is to create a website. If you don’t have a website or have a badly designed website you should think about creating or re-designing a website to adequately market your ministry. If you do not have experience in web design, there are many software packages which make it plain for those with no design experience to make a functional website. However, hiring a web designer is worthwhile because he can work to create a website which is attractive, functional and suitable to your message. He can also help you include more advanced features on your website.

Sending out e-newsletters can also be a part of an effective Internet marketing strategy. E-newsletters are basically emails which may include a range of information including informative articles, practical quizzes, relevant advertising or any other information which is deemed worthwhile for the recipients of the e-newsletter. The meaning of these newsletters is that they can be used as marketing tools which are not viewed by the recipients as an advertisement. Care should be taken to keep these references minimal so the e-newsletter is not viewed as spam.

Email marketing campaigns can be another thriving aspect of an Internet marketing campaign. Email marketing essentially involves sending out emails to a group of individuals who may be interested in your ministry programs. Care should be taken in sending out these emails to prevent sending emails which are unwanted and will be viewed as spam. One way to do this is to only send out the emails to users who have requested inclusion on an email mailing list. One more way to do this is to provide value in the emails as opposed to just including advertisements. This can be done by offering relevant recommendation in your emails and other practical information which may be of interest to the recipients of the email.

To conclude, optimizing your website for search engines is a essential aspect of an Internet marketing campaign. Search engines rank websites according to quality and relevance for specific search terms. Numerous Internet users appreciate the effort by search engines and use these search engines to find the best websites on a special theme. This means the Internet users are likely to only visit websites which rank well with search engines. Consequently if your website is not high ranking, you are not likely to generate a great deal of traffic from Internet users who use search engines to find relevant websites. Top ranking websites are likely to obtain the most traffic from search engines and all websites falling on the first page of the search engine results will likely enjoy some degree of success in improving their traffic.

Looking for a reliable website hosting? Please read more about how to choose one this website hostingbest web hosting offers compared and reviewed.

Non-Profit Internet Marketing Research Partnerships

The Ministry Maven is reaching out to a few select churches or religious organizations for a unique opportunity for a research partnership. This is your opportunity to explore some “new-to-you” Internet traffic conversion micro-testing.

We select a focus area like a Google campaign, email marketing, organic SEO, or Social Media to determine how our research, and applied testing impacts your Internet traffic conversion.

This can be exciting in the discovery of effective Internet tools to reach out with the gospel of Jesus Christ, or to discover methods in which you can serve your members more effectively.

I want to invite you to learn more about how a Research Partnership can take your outreach ministry to another level.

Get Adobe Flash playerPlugin by wpburn.com wordpress themes